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Keywords: Corporate–nonprofit partnerships
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Journal Articles
Can corporate–nonprofit partnerships buffer socially irresponsible corporations from stakeholder backlash?
Available to Purchase
Corporate Communications: An International Journal (2022) 27 (4): 674–689.
Published: 12 April 2022
...Rong Wang; Amy O'Connor Purpose This study aims to investigate the complex relationship between corporate–nonprofit partnership characteristics (type, duration and source of communication); attitude toward the corporation (pretest and posttest); partnership evaluation; and stakeholders...
