...Ana Cuic Tankovic; Dragan Benazić; Jelena Kapeš Purpose The purpose of this paper is to empirically investigate the corporate image as a high-order construct in the hospitality industry. Therefore, it includes an important part of all the agents that contribute to the formation of this corporate...

... only Crisis management Corporate image Communication management Rhetoric Qualitative methods Corporate strategy One of the most infamous cases in Ireland involved Father Brendan Smyth who sexually abused 140 children over 4 decades (“ Sexual abuse, exploitation of women and pedophile...

... and non-commercial purposes), subject to full attribution to the original publication and authors. The full terms of this licence may be seen at http://creativecommons.org/licences/by/4.0/legalcode Corporate social responsibility Awareness Identification Refugees Corporate image Corporate...

... ; Lee, 2016 ; Pomering and Johnson, 2009). CSR communication not only informs and educates consumers about corporate initiatives and global issues, it also creates an affinity between the organization and its consumers, in turn, enhancing corporate image (Mattila et al., 2010 ; Sen...

... and responses toward fast food chains’ health-related vs generic social issue-related CSR initiatives, in light of corporate image. The study findings help public relations practitioners, public health professionals, parent groups, and legislators understand stakeholders’ reactions toward CSR initiatives...

...Luca Cian; Sara Cervai Purpose – Currently, in the literature, words such as “corporate image”, “projected image”, “construed image”, “reputation”, “organizational identity”, and “organizational culture” are often confused and superimposed. This creates a conceptual mismatch that leads to results...

...‐based corporate image advertising. Social implications Support for more socially responsible businesses through responsible consumption can potentially transform product attributes and markets. More effective CSR communication is critical to this response. Originality/value To date, no research...

... to all of its key constituents when compared with other leading rivals”, whereas image tends to be more directly connected to the creation and meaning assigned to symbols that define the organization. Corporate image could be defined as the result combining the reputation and identity aspects...

...Michael B. Goodman; Augustine Pang Purpose A good corporate image is important to organizations. However, little is elaborated on how organizations can work on their images. This study seeks to explicate the types of image management before, during, and after a crisis through the development...

..., or if these businesses prefer to delete or ignore the critical voices. Communication Communication technologies Public relations Customer satisfaction Stakeholder analysis Social networks Corporate image Between January 29, 2011 and February 20, 2011 I surveyed the official Facebook pages of the ten...

... relations Denmark Corporate image Organizations © Emerald Group Publishing Limited 2012 For the presentation of the findings of the visual analysis I have chosen four categories (cf. section 5) (see Table II): 1. the total number of visual elements; 2. the number of icons...

... as a: Investor relations Non‐financials Image Equity analysts Reports Corporate image Corporate communications […] strategic management responsibility that integrates finance, communication, marketing and securities law compliance to enable the most effective two‐way communication between...

... Public relations Corporate image Corporate social responsibility Bad things happen to good organizations (Marconi, 1992). Crises are unpredictable events that threaten the organization's relationship with key publics (Barton, 1993). Consumers expect organizations to act responsibly during times...

... responsibility Corporate communications Corporate image An important factor for the success of an organization is how stakeholders perceive and evaluate its reputation. A good reputation has been linked to positive outcomes such as increased buying intentions (Lyon and Cameron, 2004), customer loyalty...

...Roland K. Yeo; Mohamed A. Youssef Purpose The paper seeks to explore the factors that would make an impact on the corporate image of large commercial banks in Saudi Arabia through the perceptions of direct customers. It proposes an appropriate way of measuring corporate image in the Saudi banking...

... is creating economic value (maximizing corporate value) and reducing the firm's financial risk (Higgins, 2007 ; Ross et al., 2002 ; Brealey et al., 2006). Corporate identity Corporate image Organizational culture Financial management Financial resources and corporate...

.... If the employees perceive outsiders to think highly of their organization, the stronger they will identify with it. Corporate communications Corporate image Employee attitudes Employee participation Windmills Denmark In February 2002, the employees of the Danish windmill company NEG Micon...

... corporate identity with the aim of relationship management. © Emerald Group Publishing Limited 2009 Stakeholder analysis Corporate identity Corporate image Employee attitudes Corporate identity management and stakeholder and/or relationship management is without a doubt two of the most...

... by Texaco – in an experiment to determine if individuals would in fact react positively or negatively toward the company depending on the strategy received. Communication management Disaster management Corporate image Corporate crises are defined as unexpected events that both create uncertainty...

... of 1990 (Miller and Gleizes, 1990 ; Barton, 1991) which not only led to a worldwide recall of an iconic brand product and eventual sale of the company, but forced Perrier to admit misleading advertising and change its label. Brand image Corporate image Corporate strategy Complaints Advertising...