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Keywords: Curriculum
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Journal Articles
Corporate Communications: An International Journal (2024) 29 (1): 68–78.
Published: 11 July 2023
... of public relations as a problem when preparing courses: Tom Watson can be contacted at: tom.watson1709@gmail.com 10 12 2022 28 02 2023 22 06 2023 © Emerald Publishing Limited 2023 Emerald Publishing Limited Licensed re-use rights only Curriculum Professionalization...
Journal Articles
Corporate Communications: An International Journal (2020) 25 (4): 703–716.
Published: 12 August 2020
...Kate Fitch; Jacquie L'Etang Purpose The aim of this paper is to begin a conversation about historicising the public relations (PR) curriculum in universities. Design/methodology/approach The paper discusses PR history and historiography to identify the underlying ideological and methodological...
Journal Articles
Corporate Communications: An International Journal (1996) 1 (3): 17–21.
Published: 01 March 1996
... communication and looks at a hierarchy of levels of communication theorizing. Also features a taxonomy of teaching and learning strategies and outcomes, noting the value of communication theory in preparing graduates for a diverse world © MCB UP Limited 1996 Corporate communications Curriculum...
