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Keywords: Elite CSR performance
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Journal Articles
Corporate Communications: An International Journal (2019) 24 (2): 232–247.
Published: 25 January 2019
.... The assumption is that elite CSR performance inspires and challenges other in-network actors to raise their standards in order to be legitimate, and resource rewardable. Design/methodology/approach Three cases are discussed to exemplify elite CSR: historical: recognizing the value of embracing a trend...
