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Keywords: Health education
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Journal Articles
Corporate Communications: An International Journal (2003) 8 (4): 255–267.
Published: 01 December 2003
... of targeted publics for health‐related campaigns. © MCB UP Limited 2003 Health education Continuous improvement Situation analysis Communication Research has been conducted to clarify the relationship between motivation and preventive health behavior (Moorman and Matulich, 1993...
