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Keywords: Historiography
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Journal Articles
Corporate Communications: An International Journal (2020) 25 (4): 703–716.
Published: 12 August 2020
...Kate Fitch; Jacquie L'Etang Purpose The aim of this paper is to begin a conversation about historicising the public relations (PR) curriculum in universities. Design/methodology/approach The paper discusses PR history and historiography to identify the underlying ideological and methodological...
