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Keywords: Issues
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Journal Articles
Cadbury and pig DNA: when issue management intersects with religion
Available to Purchase
Corporate Communications: An International Journal (2015) 20 (4): 468–482.
Published: 05 October 2015
...Tony Jaques Purpose – The purpose of this paper is to discuss the evolving role of religion in issue management and introduces a case in Malaysia to examine the emerging corporate risk when western multinationals fall foul of the precepts of Islam. Design/methodology/approach – The paper...
Journal Articles
Towards a more dynamic stakeholder model: acknowledging multiple issue arenas
Available to Purchase
Corporate Communications: An International Journal (2010) 15 (3): 315–331.
Published: 10 August 2010
...Vilma Luoma‐aho; Marita Vos Purpose The purpose of this paper is to suggest that corporate communications is becoming less predictable as interaction with stakeholders is moving from organizational control toward “issue arenas”, places of interaction where an issue is discussed by stakeholders...
