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Keywords: Micro-CSR
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Journal Articles
Corporate Communications: An International Journal (2023) 28 (3): 469–488.
Published: 06 December 2022
... is a significant contribution to CSR scholarship. More specifically, engaging in micro-CSR is “the study of the effects of the experience (however it is defined) on individuals (in any stakeholder group) as examined at the individual level” (Rupp and Mallory, 2015, p. 216). Thus, this area of research often...
