... affects the ability of multinational organizations to function in the global market. Yet, the need for corporate language policies has not been adequately recognized in both the strategic management literature and communications literature. In this paper, we discuss some of the emergent conditions...

... and possibili‐ties for future development of the field were to be exam‐ined from the results of the study. © MCB UP Limited 1997 Communications Corporate communications Management Policy Strategy The author wishes to acknowledge the assistance of the following people in the design...

... as a means of clarifying current management practice, and outlines key steps in transforming this definition into operational policies. Corporate communications Employees Managers Policy Strategy © MCB UP Limited 1996 Internal communication: key steps in evaluating and improving performance...