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Keywords: Reputation damage
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Journal Articles
Identity matters: How the relevance of a crisis to organizational and stakeholder identities influences reputation damage
Available to Purchase
Corporate Communications: An International Journal (2019) 24 (1): 115–127.
Published: 22 November 2018
...Simone Mariconda; Alessandra Zamparini; Francesco Lurati Purpose The purpose of this paper is to conceptually develop and empirically test a model according to which a crisis leads to a greater reputational damage when it is highly relevant to the firm’s organizational identity or highly relevant...
