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1-7 of 7
Keywords: Rhetoric
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Journal Articles
Corporate Communications: An International Journal (2025) 30 (6): 920–934.
Published: 29 July 2024
... communication and strategic communication, but provides empirical insight into how members of organizations navigate this work in practice. By employing theories from rhetoric it provides a framework for the further study of crisis communication as a practical ongoing activity, and provides some suggested...
Journal Articles
Corporate Communications: An International Journal (2022) 27 (1): 15–33.
Published: 17 June 2021
... and effectiveness of strategies. Practical implications Beyond rhetoric, stakeholders would be looking to organizational leaders to provide relief and concrete steps to recover from their pain. Originality/value A leader's narratives represent the organization's narratives; thus, insights from this study...
Journal Articles
Corporate Communications: An International Journal (2011) 16 (3): 218–242.
Published: 09 August 2011
... management Cross‐cultural management National cultures Rhetoric Disaster management Government policy United States of America Taiwan A veteran practitioner once said: A good image – one that's well made and well cared for is something that stands the test of time, it is something...
Journal Articles
Corporate Communications: An International Journal (2010) 15 (4): 350–364.
Published: 12 October 2010
... in 2006. The rhetorical model of apologizing and apologetic ethics proposed by Hearit is applied and tested in the study with the aim of expanding his theory. Design/methodology/approach The research design is qualitative and based on a case study methodology combining rhetorical criticism and ethics...
Journal Articles
Corporate Communications: An International Journal (2010) 15 (4): 337–349.
Published: 12 October 2010
.../approach The methodology is a review of literature relevant to crisis communication and the role of apologia within this body of literature. Findings Apologia, a rhetoric of self‐defense, has a strong connection in the creation and development of crisis communication. Current research is moving beyond...
Journal Articles
Corporate Communications: An International Journal (2007) 12 (1): 94–107.
Published: 06 February 2007
...Michael B. Goodman; Joe Basso; Randy Hines Purpose The paper seeks to conduct a qualitative analysis to determine if organizational attempts to communicate positive images affect consumer perceptions of organizational effectiveness. Design/methodology/approach Through a rhetorical analysis...
Journal Articles
Corporate Communications: An International Journal (2006) 11 (3): 249–266.
Published: 01 July 2006
...Michael B. Goodman; Krishna S. Dhir Purpose The purpose of this paper is to examine some of the problems associated with the prevailing rhetoric in corporate communication. It proposes the consideration of nonviolent rhetorical approaches. Design/methodology/approach This paper explains...
