Keywords: Strategic planning
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Journal Articles
Corporate Communications: An International Journal (2010) 15 (3): 315–331.
Published: 10 August 2010
... .) © Emerald Group Publishing Limited 2010 Corporate communications Stakeholder analysis Issues Strategic planning Society today is characterized by multiple collectives (Heath, 2006, p. 95) of different stakeholders, whose interests are often diverse. These various stakeholders...
Journal Articles
Corporate Communications: An International Journal (2010) 15 (1): 49–67.
Published: 02 February 2010
...” approach focus is on contextual consequences (Winn, 2001 ; Savage et al., 1991). Stakeholder analysis Corporate communications Strategic planning Networking “You don't know what you got till it's gone” has become a timely wisdom for corporations today. With an unstable economy...
Journal Articles
Corporate Communications: An International Journal (2007) 12 (3): 280–297.
Published: 14 August 2007
... and implementing a CP plan. Corporate social responsibility Philanthropy Ethics Strategic planning A recent editorial of The Economist (2005) brought up once again the issue of the legitimacy of corporate philanthropy (CP hereafter). Part of this paper argued that philanthropy...
Journal Articles
Corporate Communications: An International Journal (2001) 6 (3): 137–144.
Published: 01 September 2001
... obtained from an already established database of 109 ASEAN public‐listed companies. It seeks to relate corporate identity to the anatomy of strategic planning within major corporations in the ASEAN region. Are these not too aspects of the rationale (Foo, 1997) for corporations to devote resources...

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