... 2024 24 09 2024 26 09 2024 Diers-Lawson (2022 , 2023) collected her interviews from active Twitter users from June to September, 2020. In the UK, January 2020 represented a vital political timestamp in the UK after Boris Johnson and the Conservative Party won a strong majority...

...Christine Ascencio; Randika Eramudugoda Purpose This paper examines thematic discourses concerning business and the Sustainable Development Goals (SDGs) on X (formerly Twitter), aiming to uncover active user groups and evaluate engagement levels across various topics. The study also explores...

... stakeholders have for organizations” (Coombs, 2010 , p. 58) can be created through brief, mediated interactions. Organizations have begun to view employees as brand ambassadors on social media as a result (Andersson, 2019), even if informally so. Twitter Impression formation Organizational attitudes...

...Simone Splendiani; Antonella Capriello Purpose The objective of this exploratory research is to investigate the role of Twitter in crisis communication by analysing all the earthquake-related messages from local public authorities in four Italian regions (Abruzzo, Lazio, Marche and Umbria) during...

... for consumption and the selling of low-priced meat. The authors conducted a quantitative content analysis (N = 3,902) of these debates on Twitter for a two-year period (July 2015 to June 2017). Findings The results show that citizens play an important role for the amplification of SCM campaigns...

...Aydemir Okay; Pedja Ašanin Gole; Ayla Okay Purpose The purpose of this paper is to explore how the health ministries of Turkey and Slovenia use Twitter as government agencies obliged to communicate with the public. Design/methodology/approach This study employed a content analysis methodology...

...Daniel Vogler Purpose This study investigated the reputation of Swiss universities on Twitter. It gives detailed insights on how the reputation of universities was constituted in a digitized media environment. Design/methodology/approach The reputation of universities was conceptualized...