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Keywords: Foreign market diversity
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Journal Articles
Cross-border network ties of returnee entrepreneurs and foreign market diversity
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Cross Cultural & Strategic Management (2022) 29 (4): 824–845.
Published: 17 May 2022
...Haiyan Li; Manman Wang; Ruihan Zhang Purpose This study examines the effect of cross-border network ties of returnee entrepreneurs on the foreign market diversity of their ventures. The study further investigates how two cross-cultural competencies (global mindset and cultural intelligence...
