...Rakesh B. Sambharya; Abdul A. Rasheed; Farok J. Contractor Purpose There is considerable variation in the extent of globalization across industries. The authors attempt to identify the structural conditions of the industry that lead to these variations. Design/methodology/approach Based...

... of Indigenous culture, while the mainstream culture is centered on global Western business culture, rather than the culture of the country. The Indigenous entrepreneurs integrate the values of the two cultures in managing their enterprises, thus acting as n-Cultural. Māori entrepreneurs who managed enterprises...

...Philip DesAutels; Pierre Berthon; Albert Caruana; Leyland F. Pitt Purpose – The purpose of this paper is to focus on the impact that country connectedness and cultural values have on the equity afforded to a country’s workforce in today’s global economy. Design/methodology/approach...

...Christopher Bond; Darren J. O'Byrne Purpose – This paper, which is conceptual in both nature and approach, builds on a recent contribution to the theorization of “globalization” and seeks to utilise the framework developed therein to help promote a more complex conceptual understanding...

... discusses the effectiveness of the strategies adopted by two leading global retailers as they attempt to resolve the paradox presented by the competing demands for standardization and localization and includes information provided by three of Walmart's and Carrefour's local Chinese suppliers. China's...

... and Y National cultures Cross‐cultural negotiations Globalization Globalization forces businesses into contact with firms from different cultures, necessitating cross‐cultural communication. In the realm of business, this communication often takes the form of negotiations where “[…] face...

...Katharina Chudzikowski; Gerhard Fink; Wolfgang Mayrhofer; Valerie Rosenblatt Purpose Previous research has documented emergence of global work values and an important function of multinational organizations (MNOs) in their diffusion. However, studies on the processes supporting the diffusion...

... transformation. David Evans can be contacted at: david.evans@reims‐ms.fr © Emerald Group Publishing Limited 2010 Gender Women Leadership France Globalization The climb to corporate success is still a very daunting task for most women leaders in the Western world...

... in terms of typical ways in which people in a society, group or organization behave, communicate, think or perceive reality. Each culture has differing value and belief systems, which effect how people perceive reality and their following reactions to it. Globalization Multinational companies...

... industry Sweden Mexico Globalization It is a well‐known fact that people across nations and cultures think, behave and believe differently. Nations and cultures differ in terms of how they define specific phenomena, act and react. Phenomena include behaviour, regulations, language...

... in this stage of research is the lack of research that deals with this particular issue in the chosen case study. Findings The results showed that e‐commerce has some merit in targeting global customers, if it considers cultural differences when adopting and applying global marketing strategy. Although...

...Kamel Mellahi Highlights the opinion that the importance of national culture in cross‐cultural management is diminishing, suggesting that the world is moving towards a single, global management culture that is basically Western and, more specifically, American. Attempts to test this hypothesis...