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Journal Articles
Ram Herstein, Sigal Tifferet, José Luís Abrantes, Constantine Lymperopoulos, Tahir Albayrak, Meltem Caber
Cross Cultural Management: An International Journal (2012) 19 (2): 196–214.
Published: 27 April 2012
... and the perceived importance of brand dimensions. These relationships are expressed in six formal research questions and 11 hypotheses (the major hypotheses are shown in Figure 1). © Emerald Group Publishing Limited 2012 Greece Israel Portugal Turkey Consumer behaviour Brands Private labels...
