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Keywords: Lifestyles
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Journal Articles
Cross Cultural Management: An International Journal (1994) 1 (2): 13–21.
Published: 01 February 1994
.... © MCB UP Limited 1994 Communications Demographics Lifestyles National Cultures VOLUME 1 NUMBER 2 1994 Cross-cultural Communication Phillip W. Balsmeier and Anita K. Heck Introduction Experts have predicted that, by the year 2000, 50 per cent of the world's assets will be controlled...
