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Keywords: Mobile technology
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Journal Articles
Cross‐analysis of usability and aesthetic in smart devices: what influences users' preferences?
Available to Purchase
Cross Cultural Management: An International Journal (2012) 19 (4): 563–587.
Published: 19 October 2012
... as intention and adoption patterns. Research limitations/implications In the context of the recent overwhelming move toward mobile technologies such as smart devices, there exists a potential trade‐off between the aesthetic design and the usability in smartphones. Originality/value The results...
