Keywords: Relationship
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Journal Articles
Cross Cultural & Strategic Management 1–22.
Published: 18 August 2026
...Aparna Bhatia; Meenu Khurana Purpose This study aims to examine the relationship between international diversification (ID) and performance at different levels of ID in the Indian corporate sector. Design/methodology/approach To analyse the relationship between ID and corporate performance...
Journal Articles
Cross Cultural & Strategic Management (2021) 28 (2): 368–383.
Published: 20 October 2020
...Leigh Anne Liu; Chi-Yue Chiu; Zhi-Xue Zhang Purpose The purpose of this paper is to conceptually distinguish between communal and exchange relationship schemata and analyze their dynamic interactions and transformations in multicultural contexts. Design/methodology/approach Drawing on theories...

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