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Keywords: Strategic aggressiveness
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Journal Articles
Cross Cultural & Strategic Management (2025) 32 (4): 721–744.
Published: 30 September 2025
...Pengcheng Ma; Chenyi Li; Zebin Ni Purpose Business strategy serves as the foundation of a firm's operations, shaping its management style and long-term trajectory. This study investigates how Confucian cultural influence affects the strategic aggressiveness of firms in emerging markets...
Includes: Supplementary data
