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Keywords: Value added
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Journal Articles
Journal:
Corporate Governance
Corporate Governance (2010) 10 (4): 421–431.
Published: 11 August 2010
... benefits discussed in current research: brand value, customer attraction and retention, reputation, employer attractiveness, and employee motivation and retention. 3. The calculation of a monetary CSR Value Added using a discounted cash flow method as in traditional investment appraisal using...
