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Keywords: Marketing models
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Journal Articles
Journal:
Construction Innovation
Construction Innovation: Information Process Management (2010) 10 (1): 89–111.
Published: 19 January 2010
... via advertising, product branding, etc. the remainders seeks to cultivate new clients (Table I). Marketing Marketing models Decision making Construction industry The construction industry in most countries in the world is one of extreme competitiveness, with high risks and generally...
