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Keywords: Americanization
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Journal Articles
Critical Perspectives on International Business (2012) 8 (1): 37–55.
Published: 26 January 2012
...Rafael Alcadipani; Miguel P. Caldas Purpose This paper aims to discuss, from a post‐colonial perspective, the context and process of the Americanization of Brazilian management. Design/methodology/approach The paper first briefly discusses post‐colonialism and “Latin‐America”. After...

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