...) © Emerald Group Publishing Limited 2011 --> Corporate image Control Shareholders Social responsibility As the author rightly notes, critical discussion of corporate power and ownership has in recent years taken place only within the narrow confines of business and financial...

...Ana Carolina Pimentel Duarte da Fonseca Purpose The purpose of this paper is to analyse the neutrality of a management control approach and verify if it incorporates North‐American values. Design/methodology/approach The paper applies a discourse analysis methodology to make evident the North...