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Keywords: Cross-cultural issues
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Journal Articles
Critical Perspectives on International Business (2023) 19 (5): 594–613.
Published: 11 January 2023
... actors are socialized on different sets of values and social norms, hence behavior and decision-making differ. Cross-cultural issues thus constitute a core pillar in both organizational and international business studies (Hill and Hult, 2019 ; Brannen, 2004). © Emerald Publishing Limited 2022...
