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Keywords: Low-cost carrier
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Journal Articles
Critical Perspectives on International Business (2016) 12 (1): 83–99.
Published: 07 March 2016
...Eli Moen Purpose – This paper aims to addresses the question how a low-cost carrier (LCC) embedded in a coordinated market economy is succeeding in a highly competitive industry with a strong cost focus. Design/methodology/approach – This paper reports the results of a case study of a LCC...

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