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Keywords: VUCA
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Journal Articles
Critical Perspectives on International Business (2026) 22 (1): 11–34.
Published: 09 April 2024
... business (IB) risks and IB education (IBE) to question whether business graduates are equipped to make decisions in today’s volatile, uncertain, complex and ambiguous (VUCA) marketplace. Design/methodology/approach While the IB literature has discussed the importance of various sources of risks...
