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Keywords: Consumer satisfaction (CS)
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Journal Articles
Journal:
Competitiveness Review
Competitiveness Review (2023) 33 (1): 222–239.
Published: 27 December 2022
... motivation is to assess the relationship between consumer attitude (CAtt), consumer awareness (CA), consumer satisfaction (CS) and WTPPP towards adopting sustainable practices in hotels. The research questions were framed as follows: RQ1. To analyse the impact of CA towards WTPPP...
