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Keywords: Market entry timing
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Journal Articles
Journal:
Competitiveness Review
Competitiveness Review (2023) 33 (6): 1013–1045.
Published: 28 April 2023
... entry timing and its outcome for market leadership with regard to niche players or hidden champions-type of firms. It introduces an original taxonomy to operationalize and distinguish between hard and soft measures to leverage advantage mechanisms related to market entry timing. Bart Kamp can...
