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Findings

Every entrepreneur wants to make it big. Making it big might look like different things to different people – becoming a millionaire, employing hundreds of local people and seeing their products sold internationally – but essentially they want to see the seed they planted sometime in the past grow into something substantial. We are not all going to become Steve Jobs or Elon Musk, but in their own way entrepreneurs have their dreams of success. And they also have their nightmares of failure, of not making it big and of the whole edifice crashing down around them. Such is the yin and yang world of entrepreneurship.

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