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Purpose

The purpose of this paper is to define and describe Pugh matrix analysis as a method for decision making when there are multiple criteria that must be factored into a decision.

Design/methodology/approach

Using theory and example, the author relates the use of Pugh matrix analysis to the successful selection of prioritized criteria in digital library projects.

Findings

Pugh matrix analysis (PMA) is useful as a method for determining a course of action as well as gaining consensus with a project team. Because it is based on multiple criteria decision analysis techniques, PMA can help a team understand the relationship of multiple issues within a project as well as the individual perspectives project team members and the user community bring to the issues at hand.

Originality/value

This paper fills a gap in the digital library project management literature by providing an overview of a useful tool to prioritize the issues, factors, and courses of action within a project that has multiple criteria decision points.

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