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Keywords: Developing country
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Journal Articles
Digital Policy, Regulation and Governance (2023) 25 (6): 545–567.
Published: 14 August 2023
... in a developing country (Bangladesh). This paper aims to propose an extended UTAUT2 model along with identifying the necessary and sufficient factors affecting the m-health adoption intention in the BoP market. Study design/methodology/approach The research model was empirically tested, combining two...

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