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Purpose
The purpose of this paper is to provide an introduction to the various web metrics tools that are available, and to indicate how these might be used in libraries.
Design/methodology/approach
The paper describes ways in which web metrics can be used to inform strategic decision making in libraries.
Findings
A framework of possible web metrics is provided that can be adapted for use as appropriate in libraries.
Originality/value
The paper offers assistance to any web site manager in planning new developments, given limited resources.
© Authors
2009
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