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This article has been withdrawn as it was published elsewhere and accidentally duplicated. The original article can be seen here: 10.1108/02634509110001909. When citing the article, please cite: Alan Wolfe, (1991), “The ‘Eurobuyer’: How European Businesses Buy”, Marketing Intelligence & Planning, Vol. 9 Iss: 5, pp. 9 - 15.
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1992
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