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Volume 92, Issue 4
1 April 1992
European Business Review Cover Image for Volume 92, Issue 4
Research Article| April 01 1992

ESTABLISHING A PRESENCE IN THE EUROPEAN COMMUNITY AFTER 1992 Available to Purchase

Peng S. Chan
Peng S. Chan
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Author & Article Information
Publisher: Emerald Publishing
Online ISSN: 1758-7107
Print ISSN: 0955-534X
© MCB UP Limited
1992
European Business Review (1992) 92 (4)
https://doi.org/10.1108/EUM0000000001905

Presents changes which will take place after the integration of the European Community in 1992. Also examines several strategic responses which are available to organizations either to obtain a new position or to maintain their existing market in the EC.

Keywords:
Strategy, European Union, Organizational change
This content is only available via PDF.
© MCB UP Limited
1992
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