...Klaus Friesenbichler; Andreas Reinstaller Purpose The purpose of this study is to explore the strategic positioning and product portfolio diversification of Austrian manufacturing firms that face competition from emerging markets as opposed to firms that do not. Design/methodology/approach...

... of diversification on the internationalization‐performance relationship varies by the market context of the firm. Originality/value The paper seeks to contribute to one of the most critical issues in the international strategy literature, namely, the linkage between internationalization and firm performance...

...Anders Pehrsson Purpose The purpose of this paper is to extend understanding of business relatedness, a concept that is central to diversification issues. These questions are put forward: What characterizes existing types of measurements of business relatedness? What are the weaknesses...

... on the separation of different business activities (functions). That way, firms obtain better control of their operating costs. Deregulation Diversification Economies of scope Europe Financial markets Financial services Integration Mergers and acquisitions Single market Economies of scope...