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Keywords: Ethical practices
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Journal Articles
Journal:
European Business Review
European Business Review (2026) 38 (4): 640–658.
Published: 20 May 2026
...Iqra Basharat Purpose This review study aims to synthesize research on artificial intelligence ( AI )-enabled startups to explain how ethical practices shape investor decision-making and venture outcomes. Design/methodology/approach A systematic literature review following preferred reporting...
