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Keywords: Key accounts
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Journal Articles
Journal:
European Business Review
European Business Review (2010) 22 (3): 339–352.
Published: 18 May 2010
...Hanna Salojärvi; Liisa‐Maija Sainio Purpose The purpose of this paper is to identify the dimensions of customer knowledge processing (CKP) in the context of key account management (KAM), and to examine its relationship with the supplier's key account performance. Design/methodology/approach...
