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Keywords: L86
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Journal Articles
Satisfaction as a mediator in phygital insurance: a PLS-SEM analysis of hybrid interaction, innovation perception and behavioral intentions
Available to Purchase
Journal:
European Business Review
European Business Review 1–23.
Published: 03 June 2026
... Customer experience Digital transformation C38 D91 G22 L86 O33 Deanship of Scientific Research at Northern Border University NBU-FFR-2026–2576-02 The authors extend their appreciation to the Deanship of Scientific Research at Northern Border University, Arar, KSA for funding...
