...Göran Svensson Explores and describes the close interrelationship between marketing and logistics, i.e. the marketing activities and the logistics activities in a marketing channel. The author acknowledges that marketing and logistics were united in the beginning of the twentieth century...

...Drew Martin; Carol Howard; Paul Herbig We review the Japanese distribution system, its positives and negatives, its cultural heritage, and discuss the implications for the future for it. © MCB UP Limited 1998 Distribution Logistics Marketing Distribution in Japan is a typically...

... logistics suppliers are tending to concentrate on the provision of the higher value‐added services of distribution to targeted markets, primarily those in northern Europe, located within the favoured “golden” band of countries. For the future, the EU is planning to integrate European road and rail networks...

... implications for three types of transport (road, water, air) are examined. It is concluded that the 1992 programme of the EC will dramatically alter the European logistics landscape and that logistics managers cannot wait to understand the changes since numerous directives will be implemented long before 1992...

...Graham Sharman Businesses across the European Community are waiting to capture the advantages presented by a Single Market. Logistics is one of the more fruitful leading‐edge areas in which a company can capture significant benefits. The article details how the impact of removing logistical...