...Jaison Caetano da Silva; Rosilene Marcon; Ronaldo Parente; Cinara Gambirage Purpose The purpose of this study is to investigate the effect of international expansion of emerging markets multinationals (EMNEs) on the home country nonmarket political strategy and why some EMNEs intensify...

... investment (FDI) from the early 1960s to the late 1970s although this development has slowed down during the early 1980s. The larger EC countries (Germany, France and the UK) as well as The Netherlands (the home base of many multinationals), accounted for the largest share. Our paper explores the impact...

... Foreign investment Employment Multinationals European Union The integration programmes of the European Union (EU) such as the single European market and European monetary union are reducing the trading costs of intra‐EU trade. These integration programmes are inducing significant restructuring...

... MCB UP Limited 2000 Decision making Multinationals Subsidiaries Inward investment, or foreign direct investment (FDI), may be defined as the process by which companies based outside a particular geographic area invest in economic activities within that area (Christodoulou, 1996...

...Chris C.B. Simango Discusses the extent to which American, European and Japanese pharmaceutical multinational enterprises (MNE) with subsidiaries in the Republic of Ireland have localised specific forms of R&D and contributed to technology transfer. Reports on a survey in which chief executive...

... the supply chain. A statistical analysis highlights key relationships and the article illustrates that entry mode, and multinational enterprise (MNE) ownership are influential variables in the process of regional economic development. The relationship between these variables is complex, but it does account...

...David Williams The development of multinational subsidiaries is of interest to academics, policy‐makers and the business community. Although there is a considerable literature on subsidiary typologies, there is a dearth of empirical investigation to accompany this. This article reports on a field...

...John R. Darling; Arthur K. Fischer Management teambuilding within a multinational enterprise is greatly enhanced if the interactive style reflected by each person is considered. The blend of behavioral styles can affect the collective achievements of the entire management team, as well...

... to three to four times of the annual salary of the expatriate (Domsch, 1991); approximately one million dollars (Tung, 1993). During the past two decades, a persistent, recurring problem within multinational corporations has been significant rates of premature return of expatriate managers...

... of the theory and that the survey approach was a questionnaire to 60 multinationals in Germany, England, Italy and France. “Where do I stand in the marketplace?”; and “Where do I want to be ?” 2 The elements of strategy can be analysed through: 2. the product life cycle concept; 3...

...David Williams Foreign direct investment (FDI) manifests itself in different ways and in order to evaluate the likely impact of FDI it is necessary to examine the strategic aspirations of multinational enterprises (MNE). This involves analysing the entry modes which MNEs use to gain access...

... of study is the European policies for television advertising of four multinational corporations of different nationalities through interviews with the advertising agency account executives for each company in Greece. The findings suggest that the issue of standardisation is of little importance in itself...

...Derek Utley A description of the implementation of a language training programme in the UK subsidiary, Rowntree Mackintosh, of a large multinational company, Nestle, is given. PUTTING IT ALL TOGETHER: SETTING UP AND RUNNING IN-COMPANY LANGUAGE TRAINING Derek Utley NOT 1992 Those businesses...

... Multinationals Strategic management EUROPEAN BUSINESS REVIEW SUNBEAM IN ITALY: ONE SUCCESS AND ONE FAILURE Myron M. Miller The history of two subsidiaries of the Sunbeam Corporation in Italy in the late 1970s and early 1980s provides important insights into the critical factors for success in international...