... on organizations may affect the ability to create a global generic model for cross-functional integration in product development. In order to achieve this aim, the paper will explore two cases from different cultural environments, namely that of Slovenia and the UK. Design/methodology/approach – The authors...

... furniture business is managed. Proactiveness and freedom in design and innovation together with systematic new product development (NPD) and goal orientation enhances NPD performance. As to the new product uniqueness, innovative design is applicable in furniture industry much as in a similar way as new...

...Juliana H. Mikkola; Tage Skjøtt‐Larsen Purpose To identify some of the major issues and problems firms face, when they collaborate with suppliers in new product development. Design/methodology/approach The paper presents a case study of a leading Danish hearing aid manufacturer. Findings...