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Keywords: Project customers
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Journal Articles
The customer perception of project value scale: development and validation
Available to PurchaseEduardo André Cândido Da Silva, Flávio Santino Bizarrias, Renato Penha, Luciano Ferreira da Silva, Cristiane Drebes Pedron
Journal:
European Business Review
European Business Review (2024) 36 (3): 335–360.
Published: 13 October 2023
.... Project management Project business Value in projects Project customers Scale development This study adopts the notion of value in projects from the customer perspective, where value is subjectively constructed from individual values and beliefs based on the benefits received as outcomes...
