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Keywords: Rival groups
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Journal Articles
Journal:
European Business Review
European Business Review (2011) 23 (5): 477–501.
Published: 30 August 2011
... Cooperation Rival groups Business size Marketing strategy Pharmacies China Market context is vital for managers and decision makers since it shapes an institutional environment in which the business entities are located and the conditions business may act upon. Businesses are facing a fast...
