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Keywords: SPA hotels
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Journal Articles
Customer perceptions of quality – a study in the SPA industry
Available to Purchase
Journal:
European Business Review
European Business Review (2016) 28 (6): 657–675.
Published: 10 October 2016
... involved seven Swedish SPA hotels. The first part was qualitative, consisting of seven focus-group interviews with hotel guests. In addition, service providers’ perceptions of customer quality were collected through seven quality cafés. The qualitative parts were analysed with the constant comparative...
