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Keywords: Strategic posture
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Journal Articles
Journal:
European Business Review
European Business Review (2018) 30 (1): 38–65.
Published: 08 January 2018
...Oussama Ammar; Philippe Chereau Purpose This paper aims to identify the differentiated paths followed by firms to innovate in business models, among four different strategic postures and also to determine the innovation interactions between business model components, among strategic postures...
