... and fsQCA to examine whether there are necessary and/or sufficient conditions for achieving the desirable outcome of increased customer SoW. In accordance with recent research, rather than treating these customer characteristics as moderators, they should instead be proposed as antecedent conditions...

... fuzzy-set qualitative comparative analysis (fsQCA) to examine the accelerated internationalization of 33 contrarian cases of SMEs located in weak institutional environment. The data set has been collected through in-depth interviews with managers in Colombia (21 cases) and Peru (12 cases). Building...