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Keywords: Market entry
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Journal Articles
Engineering, Construction and Architectural Management (2013) 20 (2): 160–180.
Published: 22 February 2013
...) corresponding to the largest eigenvector (λMax), as: (Equation 2) © Emerald Group Publishing Limited 2013 Construction industry Market entry Internationalization Decision making Entry mode Decision‐making model Analytic hierarchy process Preference ranking organization method...
Journal Articles
Engineering, Construction and Architectural Management (2011) 18 (6): 547–567.
Published: 08 November 2011
...Chuan Chen; John Messner Purpose The decision on market entry mode, or how to enter a selected market, is of critical importance for international contractors' profit making and sustainable growth. Based on a previous study, which successively identified ten basic entry modes specifically...
Journal Articles
Engineering, Construction and Architectural Management (2008) 15 (5): 440–455.
Published: 05 September 2008
.... Section A was to ascertain demographic characteristics. It also required respondents who had exported to indicate the sources of information for the international market and types of foreign market entry modes adopted. Section B focused on endogenous and exogenous factors driving internationalization...
