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Keywords: Theory of reasoned action
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Journal Articles
Engineering, Construction and Architectural Management (2015) 22 (6): 732–748.
Published: 16 November 2015
... the business benefits associated with implementing BIM in small-scale projects. In social psychology, the classic theory of reasoned action states that behavior intention is one of critical variables that determine behavior (Ajzen and Fishbein, 1980). In the same vein, the industry practitioners’ intention...
