Keywords: 3Cs model
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Case Studies
Emerald Emerging Markets Case Studies 1–24.
Published: 27 February 2024
... such as political, economic, social, technological, environmental & legal (PESTEL) and Porter’s five forces and formulate a marketing strategy for the future move of Diwan & Co. using the Company, Competitors, and Customers (3Cs) model. Case overview/synopsis This case study is about young entrepreneur...

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